Choose Life – Pink and Blue Ribbon Campaign

Choose Life is a campaign run by Family First NZ. This campaign is a simple but powerful way to display your support for the health and wellbeing of mothers (and fathers as well!), and the protection and rights of the unborn child by wearing the choose life pink and blue ribbons.

It is also be a great conversation starter when you are asked ‘why the baby pink and blue ribbon’? The campaign is also providing some easy one-liner ways to reply. We already have the yellow ribbon, white ribbon, pink ribbon, and blue ribbon campaigns. This is the perfect opportunity to stand in unison and speak up on behalf of children who don’t yet have a voice.

To get your free ribbons, sign the petition and get full information on the campaign visit